Empowering Vision Care Across North India: Our Partnership with Ujala Cygnus Healthcare

Posted by : Mukut Sarma

We are thrilled to announce a significant step forward in our mission to provide comprehensive vision care across India. Eyennovation Eyewear is proud to have signed an agreement with Ujala Cygnus Healthcare Services, a leading chain of hospitals operating 21 facilities across North India, focusing on tier 2 and 3 cities. Expanding Vision Care Reach Through this partnership, our dedicated vision care team will collaborate closely with Ujala Cygnus's outreach initiatives, conducting health camps and providing essential vision care services to communities within the catchment areas of these hospitals. This initiative aims to reach a broader audience, offering crucial vision care solutions where they are needed most. Operational Expansion Our pilot project has already commenced in Karnal district, Haryana, with plans to expand to Muradabad, Uttar Pradesh, in the near future. This model will be replicated across all 21 hospitals, ensuring that our vision care services are a...

Vision Care Issues in Rural India: A Supply-Side Approach

Posted by : Mukut Sarma

Introduction: India is home to a significant population of approximately 55 crore people living in rural areas who face various challenges when it comes to accessing vision care services. Limited availability of eye care facilities, a shortage of qualified professionals, and inadequate infrastructure are some of the primary factors contributing to this issue. However, by focusing on the supply side of the problem, it is possible to implement strategies that can effectively alleviate vision care challenges for the rural population. Enhancing Infrastructure and Facilities: One of the key steps to addressing vision care issues in rural India is to invest in improving infrastructure and facilities. Establishing vision care centers or clinics in remote areas can bring essential eye care services closer to the rural population. These centers can be equipped with modern diagnostic tools and equipment to conduct eye examinations, diagnose common vision problems, and provide appropr...

Proper vision : Pre-Condition for full productivity in workplace

Posted by : Mukut Sarma

Proper vision is essential for productivity, and wearing spectacles can help improve vision and, in turn, increase productivity. When a person has vision problems, such as nearsightedness, farsightedness, or astigmatism, it can lead to eye strain, headaches, and fatigue. This can affect their ability to perform tasks efficiently, particularly those that require close attention, such as reading, writing, or working on a computer. In such cases, wearing corrective eyewear, such as spectacles, can help correct the vision problem and alleviate the associated symptoms, leading to improved productivity. Wearing spectacles can also help reduce the risk of developing eye problems in the long run. Untreated vision problems can lead to eye strain and fatigue, which can cause damage to the eyes over time. By wearing spectacles, individuals can correct their vision problems and reduce the strain on their eyes, thus reducing the risk of eye problems in the future. In addition to correcting...

Vision care solution through social entrepreneurship: serving bottom of the pyramid

Posted by : Mukut Sarma

Social entrepreneurship is an approach to business that prioritizes social and environmental impact over profit. By applying this approach to vision care, it is possible to provide affordable and accessible eye care solutions to people at the bottom of the pyramid. In many developing countries, access to eye care services is limited, particularly in rural areas. This can lead to untreated eye conditions and a higher risk of vision impairment. Vision care solutions through social entrepreneurship can help address this issue by providing affordable eye care services and products to those who need them most. One way to achieve this is by setting up vision care clinics in rural areas. These clinics can be run by social entrepreneurs who are trained to provide basic eye exams and prescribe eyeglasses or refer patients to specialized eye care services when necessary. The clinics can be set up in partnership with local organizations, such as community centers or schools, to ensure that ...

Connecting you with your nearby optical store: wearmyspex.com way

Posted by : Mukut Sarma

Wearmyspex.com is an online platform that connects consumers with reliable and verified nearby optical stores. The platform offers a range of eyewear products and services, including prescription glasses, contact lenses, and sunglasses, all of which can be purchased online or at a local optical store. One of the key features of wearmyspex.com is its reliable and verified network of optical stores. The platform partners with trusted and established optical stores in various locations to ensure that customers can access high-quality products and services. Each store is vetted and verified to ensure that they meet the platform's standards of quality and reliability. Using wearmyspex.com is easy and convenient. Customers can browse multiple nearby optical store,  products and services on the platform, and then select the product or service that they need. They can then choose to have the product shipped to them or pick it up at a nearby optical store. If they choose to pick it u...

Future prospect of optical industry in India

Posted by : Mukut Sarma

India has one of the largest and fastest-growing optical industries in the world. With a population of over 1.3 billion people and an increasing demand for eyewear products, the optical industry in India is poised for significant growth in the coming years. The optical industry in India is primarily driven by the demand for eyeglasses and contact lenses. According to a report by the Ministry of Commerce and Industry, the eyewear market in India is expected to grow at a CAGR of 8.5% between 2020 and 2025. This growth is attributed to factors such as rising disposable income, increasing awareness about eye health, and the growing prevalence of myopia. One of the key drivers of the optical industry in India is the increasing demand for prescription eyeglasses. With a large population of young people and a growing middle class, there is a rising demand for fashionable and affordable eyewear products. The Indian eyewear market is dominated by a few large players, but there is also a g...

Connecting a verified reliable nearby optical store: wearmyspex.com way

Posted by : Mukut Sarma

Consumers looking for a nearby optical store always concern about the quality of service of the store. They are also concern about the quality of product. Correct refraction should automatically leads to recommending a right pair of spectacle which will be further result in developing happy & satisfied customer. Currently when a prospective customer looks for a nearby optical store, not much fruitful information is available online. Apart from the address of the optical store, customers also look for the qualification of an optometrist along with the range of product available at store and service terms & conditions. The journey of a new generation spectacle wearer starts with a simple search in google about who so ever is able to influence the customer is more likely to attract the actual footfall in the store to try, test & finally buy the product. Hence any neighbourhood optical store, who so ever is looking for making an impact in their locality need to have the tool to make a d...

Buy quality spectacle at best price from optical store nearby

Posted by : Mukut Sarma

As a regular wearer of spectacle, are you aware that most of the product that a showroom offers to you comes from one single company? Are you aware that despite having different brand names & marketing gimmicks, they are all linked to a single company worldwide? That’s the power of monopoly which is driving the customer to buy product from bucket of options but in reality all the products are having an illusionary affect of having wide range of options but actually digging in your pockets heavily while purchasing a product by offering same quality product at exorbitant price.  So what do you do in this situation? Do you look for brands with a blind eye or should try to find out options around you and do some more investigation on options available which can provide you relief in terms of affordability without compromising on the quality. The good news is there are options available and its available just near your locality. You just need all the information in one place so th...

Buying spectacles frames for male, female boy or girl online is now risk free

Posted by : Mukut Sarma

Buying eyeglasses online is not an easy task. Whether spectacle frames for male & female or boy & girl, concern for correct size, shape or quality always bothers a customer. Returning a product after delivery is also a very tedious task and time taking process in case of not receiving a desired product. After sales service in case of mismatch or error in lens power also creates lots of dissatisfaction among customers. Wearmyspex.com has come up with new innovative concept of upgrading each offline store of your locality into a online optical store. Now customer can explore an offline optical store of their respective locality just by entering their name of locality or pin code and can explore the product range available at the store from comfort of their home. Customer can also book a product online if they wish so and get home delivery.  If they book a product from nearby optical store they can also visit the store physically to have a look & get feeling of the product to be assur...

Now buy spectacle frames in wholesale directly from importer

Posted by : Mukut Sarma

Are you looking for wholesale market of spectacle frames in Delhi, Chennai, Mumbai, Kolkata or online for your requirement in your optical store? If so your search comes to an end here. Why to explore multiple suppliers and call & coordinate with different people when wearmyspex.com has brought all major suppliers, importers of optical frames, sunglasses, optical case & other accessories in one place? Now just register your optical shop with wearmyspex.com as get direct access to buy all kind of your requirement for your shop with just single invoice. We are happy to introduce ourselves as aggregator & developer of online optical stores for each offline optical store. Below is the list of provisions which you can just get from us from comfort of your home as an optician just after a simple regsitration of your optical store with us. Get direct access to goodam of importer of spectacle goods online. Buy product from comfort of your home from any supplier across India through...

Why wearmyspex.com is focusing more on offline sale of eyewear than online?

Posted by : Mukut Sarma

As someone having keen interest in e-commerce may wonder why wearmyspex.com is focusing more on offline sale of optical goods than online sale despite being an e-commerce marketplace. The answer is simple. Eyewear products are not just product but involve lots of technicalities which require attention by customer from an optician or optometrist. Online businesses also are not just about selling a product online but the process of sales itself involves multiple layers of investigation & research. Doubts also needs simple  answers for customers for a satisfying purchase experience. The process can be segregated in four broad categories. Finding a best optical store nearby Finding a reliable optical store, optometrist is not a easy task who can guide you properly for accurate refraction of eye & suggest the best eyewear product which suits the actual requirement & style. So the process starts with finding a nearby optical store, especially for first time wearer of spectacles. ...

Optical Store Near Me | Book Online Appointment | Find Best Optical Shop Nearby

Posted by : Mukut Sarma

Buying a pair of spectacles is not a very easy task, especially for those who are first time wearer of spectacles. You are concern about multiple things. Will the optician you are planning to visit be reliable? Is he properly trained for accurate refraction of eyes? Shall I get enough product to choose from? Shall I get my spectacle in right price? Will the lens be of good quality? What about getting answers of those question at comfort of your home before making an actual visit to a store.  We at wearmyspex.com adjactly tries to help you in this. We are aggregator of optical store and seek to bring a mutiple optical stores of your locality in front of you for getting feedback about stores, see products available at store, reviews of customers about a store, qualification of the optician, price of product etc. As an user you just need to insert your pin number of your locality to find optician & optical store near you or the best optical store nearby. You can also book an op...

Offline optical store aggregator wearmyspex.com aims to become the oyo for optical stores.

Posted by : Mukut Sarma

India has more than 1 lac optical stores and the numbers are increasing in every single day. But the online visibility of these thousands of stores has not been as optimal as it’s supposed to be considering qualified opticians are running these stores. While big giants of the industry are eyeing on for direct entry into the optical retail business, it’s not going to be easy for them as their current business is dependent on these stores for survival. This is may not be the case for other big markets of the globe but traditional optical stores still dominates the retail business space in India. But micro-management of these stores is still a major issue which needs to be address so that both delivery of service and product becomes more consumer friendly and matches with the aspiration and consumer behavior of our time. The stores on the other hand also need to be enabled by giving them easy access for B2B purchase of optical goods by linking them with multiple suppliers all ac...

Traditional opticians require urgent attention & care

Posted by : Mukut Sarma

India's vision care industry is poorly dependent on the community of traditional optician who are providing relentless service through their hands on experience on the field for last many years. They are the backbone for providing vision care service to our vast majority of population. While corporate outlet and its reach is still limited to a very tiny amount of population, people living is far flung areas are still dependent on the traditional optical stores for their requirment of eye test and pair of spectacles. The home eye test & home outreach program through digital campaign is also mostly restricted to the metro cities with very limited outreach. Despite having hundred of optometry school & colleges, quality vision care service is still a very big challenge in the country. Most of the passed out professional does not intent to extend their service to our tier 3 or tier 4 cities where vast of our population resides. There is a need to consolidate and gradually expand th...

Finding good optician & best optical store nearby now is just a click away!

Posted by : Mukut Sarma

Finding good optician & best optical store nearby now is just a click away! Are you always scared off randomly visiting an optical store nearby? You have a reason to do so if you are encountering vision issues for first time and looking for solution with a pair of spectacles. Your spectacle may not provide you the best solution in case accurate vision test is not carried out by a professional optician or an optometrist. I am sure you would not like to compromise with your eyes as being a vital organ, most of your productivity is dependent on accurate vision of our eyes. If you genuinely take care of your eyes and want to get your vision check up done with an expert optician or optometrist, www.wearmyspex.com is making it easy & convenient for you. The portal is bringing together the optician community from all over India in single platform and providing opportunity for user to review their performance and services. Any individual looking for a nearby optical store can now just enter...

Business prospect in optical trade through digital platform in B2B segment in India

Posted by : Mukut Sarma

Wholesale business is always revolved around correct management of inventory & circulation of capital. Optical business is no exception to the same. The business demands huge capital investment in one hand but realization of profit is a big challenge because of multiple reasons. If you are a wholesale dealer of optical goods and deals in optical frames, sunglasses, lens, contact lens or optical accessories you must have navigated through facing multiple challenges to build your business. The covid crisis has altered the traditional way of carrying out wholesale optical business. I see the below changes happening in wholesale trade of optical business which is going to be a permanent feature in near future. Digitalization of B2B Optical trade: The whole world has witnessed the massive digitalization process in every business but strangely B2B market in optical trade has not received due attention from the industry. The opticians still prefer to buy product through traditional meth...

What Are The Benefits Of Wearing Sunglasses?

Posted by : Mukut Sarma

In warm weather the most common accessory that is worn by all is sunglasses. These complete your overall look on summer days. More than making your look good, it also has several health benefits. Some of them are as follows. Read on to know more. Sun Exposure You can avoid getting sunburns by wearing sunglasses. Usually, people believe that that sunglasses can burn their eyes which is not true at all. You can stay away from redness, irritation, and gritty feeling on beach days in summer by wearing sunglasses. Sunglasses will not only save your eyes from sun rays but also from the sand that can accidentally go inside your eye and can cause irritation. Therefore buy square sunglasses at best prices from the best stores and wear them on your beach days, pool parties and other such occasions. UV Protection Sun is quite bad for our health. As mentioned earlier it can cause sunburns and can make your eyes damaged. This is because eyes are an extremely sensitive organ and glaring l...

Six Interesting Reasons To Wear Glasses

Posted by : Mukut Sarma

Glasses were designed originally to help people who have difficulty in seeing things. These were worn by them to make their vision correct in a perfect way. Glasses help in reducing migraine and also prevents eye strain and makes your vision correct in a way. Still today, people wear eyeglasses for vision correction along with some other reasons. Also, some people may not get glasses from opticians even if they have a prescription. Several online stores provide the best quality glasses that are available at a competitive price. Therefore you can choose to buy spider eyeglasses from online stores at a feasible price. Interesting Reasons To Wear Eyeglasses Following are some of the reasons why people wear eyeglasses. Some facts are known by all while some may surprise you. These Look Cool There were days when people used to make fun of the one wearing glasses. Gone are those days, now people see glasses as a cool accessory. These are more fashionable and elegant accessory that...

How To Choose The Right Frame For You?

Posted by : Mukut Sarma

One doesn’t have to be a fashion expert to choose the perfect eyeglass which looks great on you. Several online and offline stores are there where you will get the right frames for you. Use the following tips to choose the perfect frame that works best for you. Face Shape People have different face shapes such as oval, round, diamond, heart shape and square. The shape of your face will help you to choose the right frame that suits your look. Buy hexagon eyeglasses if it suits your face shape and matches your personality. Round Face Wearing square, rectangular and other such frames can make your face look longer, slimmer and adds balance to your beautiful round features. If you have a round face it is better not to choose rimless frames or round frames. You can wear hexagon frames as it will not accentuate the roundness of your face. Oval Face The frames with strong bridges look amazing on oval faces. The geometric shapes and the other wider frames are best for you. Do not...

Logo of wearmyspex.com and psychological explanation for the specific colors

Posted by : Abhijit Laskar

Elemets used:  Modern Designed Spectacle  Brown Eye Balls Fonts used:  Gotham (bold)  Monserrat (semibold) The psychological explanation for the specific colors used in the logo: BLUE: (#007a87) Blue is known for its trust and dependability. It’s reliable, responsible, and mentally soothing. For that reason alone, it’s one of the most-liked colors across the entire world. Unlike red, blue lends a more mental reaction rather than physical that allows us to destress, calm down, and think of the most ideal situation. Overall, blue is a well-liked color that can bring a sense of calmness and trust when building relationships, especially in marketing. BLACK: (#292929) Black is a color of sophistication, seriousness, control, and independence. Black is a very reserved color that completely lacks any light as it’s an absence of all the colors. It likes to stay hidden, in control, and separate from others. For this reason, black is a great color for high contrast a...